Amazon to Offer Black Friday Deals Every 5 Minutes

Online retail giant Amazon has announced it will roll out holiday shopping deals every 5 minutes beginning this week.

The deals will start Friday, November 20 and last into Black Friday, November 27.  Last season, Amazon launched new deals about every 10 minutes.

The retailer will also have a rolling series of “lightning deals” available for limited amounts of time during the eight-day period. Prime members will get a 30-minute head start on these, and those members lucky enough to live in one of 20 metropolitan areas will qualify for free two-hour delivery if they use the Prime Now app.

In addition to the deals available through its regular web shop, the retailer is offering more than 150 lightning deals that will only be accessible through its Amazon Mobile Shopping Android, iOS, and Fire OS apps. These deals are available from 3:00 p.m.  until 11:00 p.m. ET from Thanksgiving until December 8th.