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The Masters Tournament gnome highly sought
The Masters Tournament gnome is a high-sought, limited-edition collectible sold exclusively at the Augusta National Golf Club. Good Day Atlanta's Buck Lanford reporting from Augusta.
AUGUSTA, Ga. - Crowds are gathering early at Augusta National as fans rush to get their hands on one of the Masters’ most sought-after collectibles — the garden gnome.
What we know:
The item, which debuted in 2016, has grown in popularity over the years, with many visitors heading straight to the golf shop as soon as gates open. Shoppers say the gnomes are often sold out by around 8:30 a.m., making timing critical for those hoping to purchase one.
Some fans interviewed at the course said this is the first year they were able to buy one after arriving earlier than in previous visits. Others noted rumors that this could be the final year the gnome is sold, adding to the urgency and demand.
While the item typically sells for around $60 in the pro shop, some resellers are listing it online for significantly higher prices, with reports of listings reaching into the hundreds or even more than $1,000.
Despite the resale market, Augusta National does not encourage aftermarket sales. For many fans, however, the appeal goes beyond value — it’s about securing a piece of Masters tradition.
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