Sublime Doughnuts 'Rising Up' for sweet Super Bowl bet

ATLANTA - It might just be the sweetest bet heading into this year's Super Bowl: Atlanta's own Sublime Doughnuts is putting a dozen of its tasty creations on the line as the Falcons prepare to take on the New England Patriots.

Sublime Doughnuts and Kane's Handcrafted Donuts in Boston have entered into a wager ahead of the big game, each betting a dozen handcrafted donuts that their respective teams will win.  Along with that, the "losing" shop owner will have to pose for a picture in the opposing team's jersey while baking!  To really get those kitchens heated up, both doughnut shops plan to trash-talk over social media, and encourage their customers to do the same.

Good Day Atlanta's Paul Milliken is a big fan of trash-talking (just ask Buck Lanford) -- and an even bigger fan of doughnuts!  So he spent the morning getting in the spirit at the Sublime Doughnuts North Druid Hills location.
Check out Sublime Doughnuts on Facebook, Instagram, and Twitter.

Check out Kane's Handcraftef Donuts on Facebook, Instagram, and Twitter.

Super Bowl LI will be played at NRG Stadium in Houston, Texas on Feb. 5 at 6:30 p.m. Full coverage can be found on FOX 5 Atlanta.

MORE: Falcons News on FOX5Atlanta.com